California Mortgage Brokers Conference to Focus on Role of Social Networking in Marketing

Garden Grove, CA (Vocus/PRWEB) April 06, 2011

San Francisco real estate agent and Victorian home specialist Bonnie Spindler will speak at the California Mortgage Bankers Association (CMBA) Second Annual Sales and Marketing Conference on April 7 in Garden Grove, California. Spindler will discuss the shift in marketing away from traditional print media to online communications.

“Due to advances in technology, all the growth in marketing is now online, especially through social media sites,” said Spindler, the San Francisco Victorian house specialist. “What’s amazing to me is how easy and inexpensive it is after the initial set-up.”

According to Spindler, prospective clients can find most businesses online by name, but there are plenty of other ways to increase web presence over the Internet. The more active a person is online, the more exposure—and the easier their “findability”. Conversely, inactivity can equate to invisibility.

Professionals can publish press releases online through services like, publish articles online through services like, submit articles to niche websites like Home Buying Institute, blog on a regular basis, and participate in forums.

“Think of each action you take online as an investment in future visibility,” said Spindler. “The more investments you make, the more visible you will be to your target audience.”

For more information about online marketing or real estate in San Francisco contact Bonnie Spindler by phone at (415) 474-4445, or visit her website at

About Bonnie Spindler

Bonnie Spindler, a licensed San Francisco real estate agent, is regarded as The Victorian Specialist in San Francisco. She has earned the titles of: Zephyr’s All-Time Top Residential Sales Agent, Top Producer, and Company Top Producer. Spindler has served on the Board of Directors of numerous local organizations, is an active member of NOPA+ and Alamo Square Neighborhood Organizations and the Victorian Alliance.

Bonnie Spindler attended DePauw University in Greencastle, Indiana and obtained bachelor’s degrees in Psychology and Communications with minors in Business Administration and English literature. She has also achieved a master’s level education from the San Francisco Art Institute. She moved to real estate sales in 1994 after stints in the advertising and interior design worlds.